Reduction In Motion is a sustainability consulting firm that specializes in waste minimization and waste flow strategies for large corporations and organizations. Let’s be honest, you’re thinking “So what does that mean?”. Plainly speaking, we know a lot about trash, so we can help corporations and organizations like you, who generate a lot of it. Trash is like water, and it follows the path of least resistance, so if you don’t control it at the beginning it will go wherever it wants and will almost always create problems. Trash has a large cost associated with it in regards to labor, material handling and disposal. By establishing waste streams custom to your facility to help it flow easily and educating the waste generators at your organizations, we can help you divert material to the right place. 

Bill Griffith, our founder, president and head trash talker has worked in the trash industry for over 25 years, and began Reduction In Motion after realizing that he could help organizations implement waste management systems that would minimize cost, as well as help ensure a better and healthier future for our children and grandchildren. Bill believes that sustainability starts with the trash can, and by establishing a solid foundation of waste reduction and recycling, we can initiate a cultural change throughout any organization and improve our environment and planet one trash can at a time.




Reduction In Motion is a small company and we take great pride in our team approach to all projects; we truly feel that teamwork makes the dream work. All members of our unique team of experienced trash talkers play a key role in ensuring each and every one of our clients has a world class sustainability program that meets or exceeds their goals. Any sustainability firm can make claims to help you, but we are different because we are on site to engage and support you every step of the way, and our 10 million documented steps per year supports our claim. Give us a call to find out how we can work together to make the cultural change necessary for a successful sustainability program.